Rob Roberson, a resident of California since 1966, is currently employed
by Joe Bell Paint.
His job includes paint prep, tube replacements, repairs, alignments,
modifications and braze-ons.
The 1969 "Earth Day" inspired Rob to ride a bicycle and at that time
earned an AA degree in Art and Architecture at Southwestern College.
After participating in a city sponsored bike race on a Schwinn Varsity,
he met winner Bob Bergen, who directed him to Frank Appel, from whom he
bought a Gitane Tour De France. This set the course for a life with bikes. He got
into doing club rides and touring, and for a year and a half raced Cat.
4 and 3 in So. Cal. and the open races in Baja Cal. for several years.
From 1971 to 1976 he worked with Frank Appel at Old Town Bike Shop in
San Diego learning mechanics, wheel building, brazing and machining. He
made his first frame for himself in 1975, and up until 1979 made 20 or
so frames for friends and locals. From '77 to '79 he also worked at
Wheels 'n' Things bike shop in El Cajon as a mechanic and doing BMX
frame repairs. At about that time the Masi factory in Carlsbad was
disbanded and moved to Rancho Santa Fe where Mario Confente would head
Confente passed away before things started and Ted Kirkbride asked Rob
if he would give it a go.
Between 1979 and 1980 he was responsible for 301 frames and about
another 50 in '81 at a new location in San Marcos. From '81 to '86 he
built about 100 custom frames of all types, mainly through his
association with Brian Maloney's Adams Ave. Bicycles in San Diego.
From 1986 to 1994 he did production work at Ibis Cycles in Sebastopol,
Ca. where he was exposed to machining and welding techniques. From '94
to '97 he worked at Hooker Headers in Tijuana, Mexico; first building
forks and later aluminum frames, and finally, after market exhaust pipes
and mufflers for Harleys. Here he learned metal forming and bending
techniques, machining, heat treating, welding, cutting and metal
He joined Joe Bell in 1998 and resumed making frames on a limited basis.
Rob can be contacted at Joe Bell Bicycle Refinishing 619-469-4312.